Ethen&Co. ｜Company Profile

Philosophy

At Ethen&Co.,
we believe that “Giving is connecting.”
We aim to create heartfelt connections between people through gifts that celebrate important milestones in life.

Vision

• To become a gift brand that accompanies every stage of life, from newborns to adults

• To continue creating high-quality products using Japan’s finest materials and craftsmanship

• To contribute to a society rich in compassion through the themes of “giving” and “healing”

Company Overview

Company Name
Ethen&Co.

Representative
Keiko Kaku

Location
10-34 Shikiyama-cho, Hofu City, Yamaguchi Prefecture (Sunny Town)

Established
2014

Business Activities

• Planning, production, and sales of baby and kids’ gift products

• Planning and sales of healing and celebration gifts for second life stages

• Operation of the owned media “Gift Journal”

• Management of e-commerce sites (Rakuten, official website)

• Content production and consulting services for gift-related businesses

Main Clients

• Department store event booths

• Gift-related companies and select shops

• Corporate clients for gifting projects

• Individual customers across Japan

Company History

• 2014: Ethen&Co. founded, started handmade baby backpack business

• 2016: Opened Rakuten marketplace store

• 2020: Launched the “Healing Eye Pillow” series

• 2025: Started the owned media “Gift Journal” and expanded into second life gift services

Contact

For inquiries,
please click here.